Behind The Stream: Big Things
We’re not usually in the habit of reruns. But this one’s worth it.
This video resonated when we first shared it, so we’re bringing it back – especially if you’re starting to think about using video in your next marketing campaign.
It’s about all the stuff that happens before the camera rolls. You know – things like:
→ Who’s this video for?
→ Where are they watching it?
→ What do we want them to know, feel, or do?
The hardest part of making video isn’t picking a camera—it’s knowing what the heck the video is even for. Strategy always comes first.
This video breaks down how we help our clients cut through the chaos and build campaigns that actually move the needle (and why this one was worth bringing back).
Check it out on this week’s #BehindTheStream!