Mainstream Video Production  ·  Video Clarity Session

Build a Video Plan That
Grows Your Business.

Two 45-minute sessions. One custom video strategy. A clear roadmap to attract, convert, and retain more customers.

Two 45-minute sessions. Real strategy. No fluff.
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2,800+
Videos Produced
150+
Businesses Served
12+
Years in Business
100+
Combined Team Years
Trusted by organizations that inspire — client logos including Bona, E470, GuRU, Hail Medic, IEC Rocky Mountain, Heart of a Building, Colorado League of Charter Schools, Trilogy Financial, and BigBuzz
The Problem

Most Businesses Have Video.
Few Have a Video Strategy.

There’s a lot of pressure to use video in your business. But creating it without knowing who it’s for, where it fits in the buyer journey, or how you’ll measure success isn’t an investment…it’s just a bet. That’s why we start with strategy.

Scattered Content

Videos produced one at a time with no plan for where they’ll live or what they’re supposed to accomplish.

No Clear Audience

Generic content for everyone resonates with no one. Without a specific person in mind, your message gets messy and your budget gets wasted.

No Performance Loop

Videos go live, and then nothing. No tracking, no iteration. You’re producing blind with no way to know what’s actually working.

Reviewing a video strategy plan
Strategy First. Storyboard Second. Results That Matter.
Mapping out a strategy, audience, and results framework
Our Approach

We Don’t Just Produce Video.
We Build a Video System.

Every piece of content we create starts with three questions that form the backbone of everything we do.

GET
The Target

Your Ideal Audience

We start with a deep dive into who you’re actually trying to reach: their pain points, their language, and what they need to hear before they’ll trust you.

TO
The Goal

Do What You Need Them To Do

Every video is designed around one specific action: book a call, build trust, understand your value, or choose you over the competition.

BY
The Method

Creating Video Tailored to Their Reality

We build content that directly speaks to the triggers that move your ideal client. Not generic content. Targeted content.

How It Works

Every Video Has a Purpose,
Placement, and Measurable Objective.

We map every piece of content to the stage your buyer is actually in, so you’re never creating just to create.

01 / Awareness
Stop the Scroll
Start the relationship.

Videos designed to introduce your brand to a new audience and create a memorable first impression that earns attention.

02 / Consideration
Build the Trust
Educate. Remove doubt.

Content that positions you as the expert and answers the questions your prospect is already asking before they ever reach out.

03 / Decision
Close the Loop
Convert. Confirm the choice.

Testimonials, process walkthroughs, and objection-busters that make it easy for a warm lead to say yes.


Built Around Your Content and Powered by Your Story.

Case Studies

What a Clarity Session Actually Produces

Here’s a taste of the various strategies we’ve built for a variety of clients! Including persona, GET/TO/BY framework, and a complete recommended video plan.

The Client Persona

Fearless Future-Focused Females

Financially established women in Denver, ages 35 to 60, navigating major transitions including divorce, widowhood, and career shifts. Household incomes of $100K to $250K+. Accomplished and capable, but reassessing their financial picture. They value straight talk and education over jargon or sales pressure.

GET
Target Audience
Women navigating major financial life transitions
TO
Desired Action
Schedule a clarity call and start planning with confidence
BY
Content Approach
Trust-building videos that address their specific fears and answer their real questions
The 5 Videos We Recommended
Awareness
You Were Never Taught This (Series)
Blog / Resources page  ·  LinkedIn organic, top-of-funnel ads, early email nurture
Awareness
The Gender Gap: Why Women Retire With Less
Blog / Resources page  ·  LinkedIn awareness ads, speaking and event follow-ups
Consideration
Before You Sign the Divorce Papers: Ask Yourself These 3 Financial Questions
Services page (Divorce / Transition)  ·  LinkedIn mid-funnel ads, lead nurture emails
Consideration
This Is What Working With the Right Financial Advisor Should Actually Feel Like
Book a Call page  ·  Email signature, proposal follow-ups, LinkedIn retargeting
Decision
Here’s Exactly What Happens When You Book a Call (So There Are No Surprises)
Book a Call page  ·  Calendar confirmation, reminder emails, retargeting ads
The Client Persona

Colorado Case Closers

Individuals in Colorado seeking legal representation for affirmative immigration cases. Often navigating financial uncertainty, language and cultural barriers, and real emotional stress around a process that feels confusing and high-stakes. They’re looking for a legal team that feels professional, compassionate, and accessible — not intimidating.

GET
Target Audience
Individuals in Colorado seeking legal representation for affirmative immigration cases
TO
Desired Action
Reach out for a consultation and establish a working relationship
BY
Content Approach
An engaging, empathetic video series highlighting professional, compassionate, accessible legal services — focused on client stories and successful case studies
The 5 Videos We Recommended
Awareness
Decoding Immigration Laws: A Simple Guide
Blog / Resources page  ·  Facebook & Instagram awareness ads, organic social
Awareness
Navigating Emotion & Stress in Immigration Cases
Blog / Resources page  ·  Facebook awareness ads, community outreach, early email nurture
Consideration
Bona-Fide Advocacy: Trusting Your Immigration Lawyer
Testimonials / About page  ·  Retargeting ads, lead nurture emails
Consideration
Understanding Legal Procedures: Let’s Take the Mystery Out
Services page (Case Process)  ·  Mid-funnel retargeting ads, consultation follow-ups
Decision
Success Stories: Real Clients, Real Results
Book a Call page  ·  Email signature, proposal follow-ups, retargeting ads
The Client Persona

Efficiency-Enhancing Eddie

A tech-savvy professional between 25 and 50 — from budding entrepreneurs to corporate executives — based in Denver, CO. Higher income and college-educated, Eddie is always evaluating new tools to boost productivity and stay ahead of the competition. Actively engaged in professional and tech communities, Eddie values quality and reliability over flashy pitches, and won’t move forward without a clear, cost-effective return on investment.

GET
Target Audience
Efficiency-seeking individuals and businesses in Denver, CO
TO
Desired Action
Engage for custom-app solutions to improve their productivity
BY
Content Approach
A strategic video marketing campaign that showcases the transformative power of custom-built apps
The 5 Videos We Recommended
Awareness
Maximize Your ROI: Selecting Cost-Effective Tech Solutions
Blog / Resources page  ·  LinkedIn awareness ads, organic social
Awareness
Navigating the Tech Solution Maze: Tips to Choose Right
Blog / Resources page  ·  LinkedIn organic, top-of-funnel ads
Consideration
Value Over Cost: Why Custom-Built Apps Are a Worthwhile Investment
Services / Pricing page  ·  LinkedIn retargeting ads, email nurture
Consideration
Tailoring Your Solution: How We Ensure Our Apps Solve Your Specific Problems
Services page (Custom Development)  ·  LinkedIn retargeting, proposal follow-ups
Decision
Success Stories: Real Businesses, Real Results
Book a Call page  ·  Email signature, proposal follow-ups, retargeting ads
The Client Persona

Development Decision-Makers

Strategic, visionary leaders in commercial real estate — developers, investors, and executives who value integrity and excellence in every property decision. Driven by innovation and long-term partnerships, they’re focused on profitable, sustainable developments, but they’re also navigating complex regulations, tight timelines, and the pressure to secure funding for ambitious projects. They want a partner who understands the stakes and can prove real ROI before they commit.

GET
Target Audience
Commercial real estate developers
TO
Desired Action
Make informed decisions in property development
BY
Content Approach
Engaging, educational video content that helps developers make informed, confident decisions
The 5 Videos We Recommended
Awareness
Navigating Regulations Masterclass
Blog / Resources page  ·  LinkedIn organic, industry newsletter features
Awareness
Investment Strategies for Success
Blog / Resources page  ·  LinkedIn awareness ads, ULI & CREW community shares
Consideration
Partnership Success Stories: Keys to Profitable Developments
Services / Portfolio page  ·  LinkedIn retargeting ads, investor email nurture
Consideration
Risk Management Strategies in Commercial Ventures
Services page (Risk & Compliance)  ·  LinkedIn retargeting, proposal follow-ups
Decision
Profitability Blueprint for Commercial Investments
Book a Call page  ·  Email signature, proposal follow-ups, LinkedIn retargeting
Real Results

From Real Clients.

"My business before I used video was dead. I continue to work with Mainstream because they do what they say they're going to do. They're an extension of my business and my path forward for scaling."

Doug McGhee
Realm.men

"Mainstream has helped take my business from a really lukewarm presence in terms of referrals and being seen to a super engaging platform."

Alyce Blum
AlyceBlum.com

"Just knowing all I had to do was get on camera and my content was going to be completely taken care of. I just feel like it's literally the best, and I'm so thankful."

Eli Harwood
AttachmentNerd

"The product has been excellent, but the chemistry of how we work together has been unique. My team is very comfortable with the Mainstream team, and as a result we're much more genuine on camera."

Dave Johnson
Csquared


Meet Your Strategist

I'm Beth.

I've been obsessed with video since I was a kid making movies with the neighbors — obsessed enough to get a Master's in Film from Middlesex University in London, then come home and produce TV for HDNet, Mark Cuban's network (later rebranded AXS TV). At my first job, we were still shooting on VHS.

I spent 8 years producing reality TV, travel TV, and live concerts before starting my own business in 2014. Since then, I've watched this industry change constantly — YouTube, then phone cameras that shoot better than old blockbusters did, then Facebook, Instagram, Reels, and TikTok all showing up to the party. What used to take a Fortune 500 marketing department now sits in everyone's pocket.

My job is simple: help you use video to make your existing marketing funnel work harder, and find new paths to revenue you haven't tried yet.

In the Clarity Session, we get inside your customers' heads, build a strategy for every stage of your funnel, and narrow it down to the 5 videos that'll make the biggest impact — right now.

If 90 minutes with me sounds like the right move, I'd love to help.

Beth Klepper, Founder and Executive Producer at Mainstream Video Production
The Session

Book Your Video Clarity Session

$500 Two 45-Minute Sessions

Two 45-minute sessions with our team. Leave with a clear, actionable video strategy built around your audience, your goals, and your reality. Not a vague recommendation. A real video plan mapped to your funnel.

Book My Clarity Session →
What You'll Walk Away With
  • A clearly defined target audience and the stage of their buying journey you're addressing
  • Your GET / TO / BY framework, the strategic foundation for every video you make
  • 3 to 5 specific video titles mapped to your Awareness, Consideration, and Decision stages
  • Placement guidance for each video: where it lives and how it gets used
  • A clear next step so you know exactly where to start
No fluff. This session is strategy-first. If we're a fit to take the work further, great — we'll talk about it. If not, you'll walk away with a ready-to-produce strategy you could hand to any video company you hire. That's how confident we are in the work. That's entirely up to you.
Why Mainstream

A Team That Has Done
What Actually Works.

A full-service production team with one thing in common: real experience doing this at the highest levels.

Beth Klepper
Beth Klepper
Founder & Executive Producer

Former AXStv producer. Master's in Film from Middlesex University London. Led reality shows, live concerts, and celebrity segments for a decade before founding Mainstream in 2014.

Seth Graye
VP OF Business, Tech Ops & Marketing

Background in project management, technical operations, and marketing strategy across multiple industries. Manages the full client journey: timelines tight, budgets honest, every project moving.

Stephenie Ratke
Lead Producer


Nearly 30 years in broadcast production spanning news, network television, and high-end real estate marketing. Leads creative content development.

Erica Jaffe
Director of Photography & Audio

20 years in the industry, 10 as owner of Staccato Productions LLC. Extensive expertise in corporate video marketing and livestream production.

Ready When You Are

Stop Guessing.
Start Converting.

No sales deck. No obligation. Just a direct 90 minutes and leave with what your business actually needs from video and what it would look like to have it handled.

We respond to every inquiry within 1 business day.