We have all heard that adage “time IS money.” So, what does that have to do with video production? Everything! Video is the most efficient communication vehicle available to us. Do you find yourself answering the same questions over and …
Now that you’ve made that amazing video, where should it go? YouTube? Facebook? On your home page? All of those are great answers to share it with your audience, but it’s imperative you have a measurable strategy involved. Check out …
Wondering who you should you ask to do a testimonial? Its a good question. Think about your best customer. What would they say? What makes you and your business great? What makes them come back time and again? This is …
If you are paying any attention at all to the marketing trends you have heard a thing or two about something called video. Video communication is one of the most advanced and important mediums we have. It’s a capable technology …
Most of Mainstream’s projects thus far have been geared towards digital marketing purposes. However, in mid-summer 2016, we were connected with a local laundromat company called Grime Busters coin-op laundry. Grime Busters was different from other clients because their purpose …
We’ve developed a collaborative and innovative partnership with the data and technology company Trimble. However, a recent project with them was very different. They needed a video explaining an estimating software system for contractors, owners and project managers. It is …
On your morning drive to work, chances are you’ve tuned into Mix 100.3’s morning radio show. One of the hosts of that show is Dom Testa. Testa is an award-winning author, speaker and broadcaster. In the spring of 2016, Testa …
Recently, Mainstream Video Production has been playing around with Facebook advertising. We know it is imperative to use, but sometimes difficult to understand. Our team researched what made a Facebook Ad most effective. In this particular scenario, we were creating advertisements to promote our upcoming live webinar.
We leaned on resources like Amy Porterfield’s Online Marketing Made Easy to lead the way. Porterfield, who admittedly “doesn’t like being on video”, had just created a a series of Facebook Ads to garner attention to her webinar. Can you guess which ad converted the most successfully? Yep, it was the one with a video.
The city of light, love and in this case, the theme of American Society of Interior Design’s 2016 Crystal Awards Ceremony. The Seawell Ballroom in the Denver Performing Arts complex was magnificently transformed, captivating members and contributors. Established and talented …
Behind the Scenes of ASID Crystal Awards 2016 Watch The Video »
When I first started selling video getting people from the “we know we need video” into production and actually writing a check was a big challenge. Most people, and businesses, are not familiar with the video production process and there’s is a lot that goes into it.
So after I got a few people through the sales process and into video production I thought okay I’ve got the hang of this. Then we ran into another challenge. Just because we made a video, didn’t mean people were going to do anything with it. And this was a big problem for our customers.