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Category: Mainstream Video Video

Behind the Stream: How Do You Know When to Make a Full Time Hire?

Posted on January 23, 2020
Behind the Stream: How Do You Know When to Make a Full Time Hire?

Growing a business is not for the faint of heart. And one of the scariest actions you can take when you are growing your small business is bringing on a full-time employee. Here’s how we got through it, in this …

Behind the Stream: How Do You Know When to Make a Full Time Hire? Watch The Video »

Behind the Stream: What is the Best Way to Work With Contractors?

Posted on January 16, 2020
Behind the Stream: What is the Best Way to Work With Contractors?

We’ve talked about negotiating with contractors and getting them to work with you on a video project. But now that you’re working with them, how do you manage the project to make sure you get just what you want? That’s …

Behind the Stream: What is the Best Way to Work With Contractors? Watch The Video »

Behind the Stream: What We Learned the Hard Way About Working with Video Contractors

Posted on January 9, 2020
Behind the Stream: What We Learned the Hard Way About Working with Video Contractors

One thing that makes our small business possible is a talented pool of contractors. We would not be able to operate without them! Hiring contractors generally includes negotiation. And THAT was a bit of a learning curve. Their rates vary …

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Behind the Stream: How We Solved Our Biggest Sales Challenge

Posted on January 2, 2020
Behind the Stream: How We Solved Our Biggest Sales Challenge

Welcome to 2020! I’m ringing in the New Year, still on maternity leave, but also loving this new motherhood thing (most of the time). The beginning of a new year (or in this case, a new decade) is always a …

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Behind the Stream: What Was Our Biggest Marketing Challenge?

Posted on December 19, 2019
Behind the Stream: What Was Our Biggest Marketing Challenge?

Well, I’m still on maternity leave – probably diapering, feeding, or (here’s hoping) napping right about now. Just a reminder that a little bit of batching and planning your video marketing strategy can keep you in front of your clients …

Behind the Stream: What Was Our Biggest Marketing Challenge? Watch The Video »

Behind the Stream: How Do You Negotiate With Clients?

Posted on December 11, 2019
Behind the Stream: How Do You Negotiate With Clients?

Negotiating is a huge part of the ‘sales process’ pie. If this doesn’t come naturally to you, you are not alone. But in the week’s Behind the Stream, we talk about how to get over that fear. And if you’re …

Behind the Stream: How Do You Negotiate With Clients? Watch The Video »

Behind the Stream: How Do You Make Room for Video in Your Budget

Posted on December 5, 2019
Behind the Stream: How Do You Make Room for Video in Your Budget

Starting out in business can be hard. And costly. And scary. So how do you fit video into a budget that seems stretched thin already? We have some ideas in this week’s Behind the Stream. And if you’re looking for …

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Special Offer: Great Video Content Without Overspending

Posted on November 20, 2019

If you watched our “5 Steps to a Professional Video Series,” I know that you are secretly a video genius. The reason I know this is because almost everyone I meet in business believes video would help increase leads and …

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Beyond the Stream: Getting Over the Hump of Making Your First Video

Posted on November 14, 2019
Beyond the Stream: Getting Over the Hump of Making Your First Video

If you’re going to make one, you might as well make a bunch. Much like those delicious baked goods, batching videos just makes sense. Have you made a video in your business yet? What was your first inspired idea?  For …

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Behind the Stream: What Are the First 6 Months Like When Starting a Business?

Posted on November 7, 2019
Behind the Stream: What Are the First 6 Months Like When Starting a Business?

Thrilling. Terrifying. Upchuck-Inducing. That pretty much sums up the first 6 months of business. If you are wondering how we got through it, we are ready to tell you! Just watch this week’s Behind the Stream. Did you know we …

Behind the Stream: What Are the First 6 Months Like When Starting a Business? Watch The Video »

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