Behind the Stream: What 2020 Taught Us
Happy New Year! Like most of us, I am sure you are more than happy to bid adieu to the year of 2020. That said, at Mainstream we like to keep it positive and focus on the lessons. In this …
Behind the Stream: Happy Holidays
Happy Holidays from the Mainstream Video team. What a year! As you reflect on the last 12 months, why not do it with your videos on your phone, using a very simple editing software from social media? Take a look …
Behind the Stream: Let Video be your next Salesperson
If you have been thinking about hiring a salesperson to generate more activity but don’t want to go through the headache of hiring and training, may we suggest cloning your sales process through videos? While you are at a networking …
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Behind the Stream: Great Content = Great Video
If you’ve been to any marketing presentation in the last 5 years you have been told you need “content”, which is a shorter way of saying, “tell people on the internet why you are the business for them by giving …
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Behind the Stream: Simplify with Video
If you’ve ever found yourself trying to explain something that is complicated, it might be time to create a video to do the job for you. This week learn how one of our clients got over 240 people to listen …
Behind the Stream: We are Grateful for You…and Video
While this year didn’t go how any of us expected, there are still a whole lot of reasons to be thankful. We continue to be grateful to tell stories by creating video. This week we thought we would show you …
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Behind the Stream: Credibility Matters
Nearly half of all businesses fail within the first 5 years of opening. When I started Mainstream it was a fact my Dad drilled into my head. I always said, “if you have been in business for over 30+ years, …
Behind the Stream: The Key to your Conference? Video.
My favorite part of baseball games is always the walk up song. They are a little window into each player. I always ask, “what would be your walk up song?” (Mine? Eminem’s “Lose Yourself.”) One of our clients figured out …
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Behind the Stream: Ethos, Pathos, Logos and a Lesson from Aristotle
What makes an effective message? Some things may change, ebb, and flow, but for the basic structure of persuasive communication, we throw WAY back to Aristotle. Check out our quick lesson on this week’s Behind the Stream. Looking for more? …
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Behind the Stream: How One of Our Clients Doubled Their Reach With Video
Video is a powerful medium. And we love to see how our clients use video in their marketing and business plans. This week, we take a look at how one of our clients doubled their reach! Take a look at …
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