Behind The Stream: Still Waiting To Start Making Video?

There’s this funny thing about video.

Everyone swears they’ll start someday.

But “someday” has a way of turning into next quarter, then next year, and before you know it, your competitors are already rolling full steam ahead.

We see it all the time, so of course, we made a short playful video about it.

It’s a quick reminder that while waiting feels safe, it’s also where momentum dies.
And in marketing, momentum is everything.

Check out the video on this week’s #BehindTheStream.

And if you’ve been meaning to start using video more strategically, consider this your boarding call.
All aboard!